From Danny Silk’s Keep Your Love On:
The core belief of assertive communicators is, ‘You matter and so do I. My thoughts, feelings and needs matter, and so do yours.’ Assertive communicators refuse to have relationships or conversations where both people do not have a high, equal value. They are not afraid to show the other person what is happening inside them. Because they value what is inside them, they take the time and effort to understand their thoughts, feelings, and needs in order to find words to express them clearly and honestly. This process enhances their ability to value and understand what another person communicates to them about their own heart. This is the core value of honour and mutual respect. This is the value assertive communicators protect as they interact.